converse – Jonathan Fong Style

Jonathan “Font” Shoes

admin — Sun, 18 Nov 2012 11:22:39 +0000

Maybe it’s because of my advertising background, but I love fonts. I will drive by a restaurant, see the sign, and think to myself, “Oh, they’re using Scriptina.” I love Helvetica. Futura. Rockwell. But especially Helvetica. So recently I decorated my shoes with some of my favorite typefaces using Kodak Shoe Art Film aka Shoe Attitude. They are so graphic. And for the first time, I decorated the rubber toecaps, which was really easy because the shoe art film stretches around the rubber and conforms to the shape. With all the words on these shoes, you could say that they “converse.” Ooh, bad pun.

Just my type!

Watch the video of how I decorate shoes with Kodak Shoe Art Film.

Comic Book Sneakers

admin — Sat, 06 Oct 2012 16:40:55 +0000

I discovered the wonders of Kodak Shoe Art Film aka Shoe Attitude at the CHA 2012 Anaheim Show, and became an instant fan. In fact, I was such a fan that I’ve become a designer and spokesperson for the company, using the shoe art film to make all kinds of things that have nothing to do with shoes. Yes, the product is that versatile. I still love decorating shoes, though, and here are one of the favorites I’ve made. I found vintage public domain comic books online and printed them on the film, and then applied the film to my Converse All-Stars. I guess you can say, this is how I get my “kicks.” Check out the video below for my scintillating how-to video.

Converse sneakers and Shoe Attitude

These shoes are too cool.